Kline Klavier Lab

Logo
Branding
Web Design
Kline Klavier Lab came to life as a new chapter for an established music educator—one rooted in both creativity and scientific curiosity.

Sound + Science in Harmony

The challenge was to translate that unique blend into a visual identity and website that felt approachable but intellectually grounded. Through research and close collaboration, I developed a modern-vintage aesthetic that honors the intersection of music and science.

The alternate logo—a subtle nod to the periodic table and piano keyboard—adds a layer of personality. The website not only reflects the brand’s spirit but functions seamlessly, allowing prospective students to explore offerings, register for classes, and book lessons.

The end result is a brand that feels as considered and intentional as the studio’s teaching philosophy.

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Kline Klavier Lab Logo OptionKline Klavier Lab Logo Option

I created a logo that blends science and music. To achieve this, I blended a riff on the periodic table of the elements with elements of a piano keyboard. What are all the blue lines you might ask? They are guides which ensure that the logo is pixel-perfect with itself and objects around it. Using the golden ratio, a number found in nature, I ensure harmonious spacings and sizes are used.

Modern logos need to respond to the myriad environments in which they live. This logo has versions that work horizontally as well as vertically. When the logo needs to scale down, we go to the elements of the logo and reduce so that a simplified version

To further emphasize the scientific approach, the periodic table also works to outline the various elements of music that the lab uses in their curriculum.

Design is always in the details, and this is no exception.

The website rounds out the project. It has a scheduling feature to allow students to register for education and even book private lessons online.

Adrian took my ideas and turned them into a cohesive story that offered both style and user experience. He remains present and active until the project is complete. The rapid response, talented eye and thoughtful approach has affirmed that I will always use Adrian in future projects.
Matthew Kline
Founder, Kline Klavier Lab

Let’s Make Something That Amplifies Your Vision.

I work with a limited number of clients each season to give each one thoughtful, concierge-level attention. If you’re ready to refine your presence and move with clarity, let’s talk.

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